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Expert Software Consulting specializes in Internet marketing, interactive web application technology, and creative services. We build effective internet brand awareness for your e-commerce business. We produce dynamic and robust and interactive web applications that enhance your users' experience and encourage them to interact with your sites. The development process involves multiple phases which are concurrently iterated to provide a dynamic and robust solution in a quickly changing environment.

Planning is the process of defining and gathering information about the intended audience, the site's purpose and your objectives. Understanding your target user and their expectations is a crucial step to a successful site. We have experience communicating your ideas into an effective site to improve interactivity.

Analysis involves evaluating consistency and correctness as well as checking the technical aspects of your site. Web applications are more than just brochures, they are interactive software applications delivered through the web. It is important to design clean web interfaces and move the needle on key metrics though testing.

Design is the process of creating a map of the links among pages as well as the look and feel of individual pages. It is important that your site be consistent and easily recognizable. We provide rapid prototyping of mock-ups and wire frames so you can quickly get a feel for the layout of the site and begin to evaluate it's content. We will act as an advocate for the user and ensure that the visual elements of designs meet user needs and are appropriate for the target audience.

Implementation is the process of creating the site in software. Our engineers apply state-of-the-art web production technologies and techniques (PHP, Cold Fusion, SQL, JavaScript, AJAX, DHTML, CSS) and expert knowledge of relational databases (MySQL). We understand web development standards and methods and continuously innovate and improve on the status quo. This involves up-to-date design tools such as CS3, Dreamweaver, Fireworks, Flash, etc.

Promotion requires reaching general web audiences, potential users, and current users with news and updates on your site.

Innovation is the process of continuously and creatively working for improvement in the site to meet your needs.